REPUBLICA
SKATE & SURF

Visual identity design for a multi-brand store specializing in equipment, clothing, and everything related to the world of surfing and skateboarding. The project's objective was to focus the design of the visual identity on the world of surfing and skateboarding.

From the logo design, inspired by the common element of both disciplines: the shape of the board (surfing and skateboarding), to the visual identity, everything was inspired by traditional surfing imagery to emphasize the concept of enjoyment that exists around the practice of both disciplines.

Through the graphic elements, messaging, color palette, and branding materials, the identity embodies the feeling and spirit of this world.

ROLE
Art Direction
Graphic Design
Illustration